Journal of Consumer Culture - Official Site Journal of Consumer Culture Journal of Consumer Culture is a fully peer reviewed journal which promotes multidisciplinary research focused on consumption and consumer culture. Publishing three times a year, it adopts a global perspective critically ...
IMPACT OF CELEBRITY ENDORSEMENT ON CONSUMER BUYING BEHAVIOUR: A DESCRIPTIVE STUDY | International Re Academia.edu is a platform for academics to share research papers. ... CASIRJ Volume 5 Issue 2 [Year - 2014] ISSN 2319 – 9202 IMPACT OF CELEBRITY ENDORSEMENT ON CONSUMER BUYING BEHAVIOUR: A DESCRIPTIVE STUDY Ms. Jyoti Kasana ...
Emerald | Marketing Emerald's Marketing Collection stimulates cutting edge debate through regular and ... marketing journals with a Thomson Reuters (ISI) impact factor above 1.00. ... Journal of Communication Management · Journal of Consumer Marketing ...
Journal of Consumer Marketing Journal of Consumer Marketing ... □The marketing of services [...] ... The two years line is equivalent to journal impact factor ™ (Thomson Reuters) metric.
Journal of International Consumer Marketing The Journal of International Consumer Marketing examines consumer and ... it is computed using the same formula that journal impact factor ™ (Thomson ...
Journal of Consumer Marketing Impact Factor & Description ... Journal » Journal of Consumer Marketing. Locate articles and query publisher details.
Journal of International Consumer Marketing Impact Factor ... Journal » Journal of International Consumer Marketing. Locate articles and query publisher details.
2014 Impact Factor Reports: Great Year for AMA Journals AMA journals rank among the top publications in marketing, according to the Thomson Reuters 2014 ... Journal of Marketing Research - Impact factor: 2.7 ... 2015 Linking Scholarship to Practice: Consumer & Firm Focused Advice for Scholars.
International Journal of Research in Marketing - Elsevier 5-Year Impact Factor: 2.555. Five-Year ... Generalizations on consumer innovation adoption: A meta-analysis on drivers of intention and ... Unraveling scientific impact: Citation types in marketing journals Stefan Stremersch | Nuno Camacho | .
Journal of Interactive Marketing - Elsevier The Journal of Interactive Marketing, published on behalf of Marketing EDGE, serves as a catalyst for identifying issues and ... 5-Year Impact Factor: 2.882.